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In my experience working with entrepreneurs, once they feel they have a winning formula for their business, they are often hesitant to change or update it. They forget that adapting their company and themselves as their customers evolve is the key to long-term survival. Think of Blockbuster and Toy Read More

Growing your email list is important in email marketing. This article highlights how engaging brand advocates can help grow email lists for email marketing... Read More

Did you know repurposing content allows your business to reach a new set of audiences and #increaseSEO? Click here to learn about the most effective ways to repurpose existing content: http://bit.ly/2QHWa0f Read More

Are you facing difficult times in your life? You should take lessons from Thomas Edison, who is a great inspiration for his never give up attitude. Here are a few ways you too can adopt that attitude and achieve your goals against all the odds.

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If you are like many other small businesses, then chances are that you don’t have a lot of cash to invest in marketing. However, that is okay because there are many ideas that you can easily implement without having to spend your entire budget. By using the ideas below, you’ll be able to make those Read More

How Artificial intelligence can improve HR management. The advantages of using AI in hiring and evaluating employees.

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Opting for multiple payment solutions for your business will provide several significant benefits as customers find choice most appealing. Giving your customers more than one way to pay will also reduce the chances of unpaid invoices in the event that your business is able to provide customers with Read More

The one test challenge every business experience is getting exposure to the right customers. The right consumers are the individuals most likely to be interested in your product and, therefore, buy it. Marketing revolves around identifying the ideal consumer and getting their attention. Read More

A megatrend in each of 5 marketing areas is described. You will find major market research trends for 2020 here. Future business ideas for 2020 await you. Read More

How to increase sales is one of the most challenging problems for marketers. But with retargeting marketing, you can drive more sales quickly. Learn how! Read More