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I’m always looking for evidence of early startup characteristics that might be predictors of long-term success. Every investor has his own list, usually based on his own very small sample, or simply his gut feeling. Of course, we would all like to have a magic list based on more definitive tracking Read More

You have a company website – but do you, as a B-to-B manufacturing company, also have to have a presence on Facebook, Twitter, LinkedIn, GooglePlus and YouTube? The answer is tricky. Read More

Having a business plan, and incremental goals is a great way to know how you will get where you want to go. But you’ve also got to determine how effectively you are moving in the direction of your goals.

Some business owners use online tools to track measurable results, and others create unique Read More

Somewhere out there is the person who can solve your problem. Do you dare to use crowd sourcing to find that expert? Read More

There are many ways to market your business online using social media and one of the best ways is to use Facebook advertising. If you haven’t looked at this type of advertising in a while, it’s time to reconsider. Recently, Facebook has made major changes to the way business fan pages are created a Read More

Do you ever stop to think about those old post’s that you’ve written…you know those ones back in the early days when you were less of a seasoned professional?

I’d bet there’s a few gems in there that you could breathe some new life into, and get some fresh eyeballs on that work of yours. Read More

Even in the West, poverty has reached its highest level since 1933. What can we do to stop the middle classes declining and poor people getting even poorer? Read More

In the scramble for social media success, some of us are getting caught up in the madness and losing sight of the true benefits that social networking has to offer. I truly believe that one of the best ways to get the most out of any social network is by being a “giver”. Spend time each day and mak Read More

Target market segmentation is one of the simpler ways to ensure your marketing strategies build your business and strengthen customer relationships. Here are a few benefits. Read More

They key to the success of a sales and marketing campaign is how the leaders handle the team. It is not enough that leaders lead, they should be great motivators. Read More