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Yup, time to move along to Part 2 of our Call to Action area in our Online Marketing Program, and we begin with a look at color – and how it can influence and often determine the difference between an effective call to action and one that languishes in last place!

Here’s what we’ve found, color Read More

The Serial Entrepreneur vs. the Dealmaker

Today I will compare the strategies of the serial entrepreneur and the dealmaker. Both are worth studying because they have much to teach us about wealth creation. However, before we do that we will look at some important business concepts.

The Indust Read More

We work better when we are organized. Working better means working smarter. Working better and smarter means…. success! And we all want to be successful! Read More

I am a big fan of surveys. Too often marketers try to use abstract data or personal opinion to define their customers and work out what they want. I find the simplest and most effective method is to ask them.

A well designed survey will help you to clearly define who your customers are, what the Read More

Common advice in time management is to work on your important tasks first. These tasks take you to closer to your goals.

However, there are also everyday tasks, which have to be taken care of too. How do you deal with them?

In this post you'll find ways to deal with your everyday tasks in an Read More

8 Ways to Take your Relationships beyond Twitter and to enhance the initial connection made on social media. Read More

Random marketing tactics, tried in a shotgun approach, blindly waste tremendous resources, time and energy. It used to be true that it was too hard measure what was or wasn't working. Not anymore. Measurement can make a huge difference in profitability. Here's a story from the gutter.

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BizSugar is the perfect resource and social networking community for Small Business bloggers. The BizSugar community is run by Anita Campbell of Small Biz Trends and her staff. I got to know more about Anita through an interview on Torrey Read More

Your business may be failing its customers due to lack of consistency or over complication of your marketing mechanism. Are you following through?

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File this under "DO you live to work or work to live?". If you work for yourself, you don't want to end up just being a slave, but there are plenty of people looking to hire a slave. Read More