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When people pick celebrity endorsers, they think they just need to pick the brightest star on the sky. Perhaps it’s because so many big-name brands get big-name celebrities in their ads. Read More
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LinkedIn is a great tool for social networking. What makes it different from other social network sites is the Companies Page. Read More
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Using multiple domain names has long been a common online marketing strategy. However, it’s hard to immediately declare the practice as good or bad. There are too many ways it’s been done. Read More
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Given that it’s hot. The days are longer. It shouldn’t be surprising when even prospects in the office are more prone to browsing things like marketing content at a slower pace. Read More
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From the consumer to the CEO, variety is a natural part of business. Both B2B and B2C products come in different stripes to suit either people’s preferences or certain situations they experience everyday. Read More
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Be it Facebook, LinkedIn or even just a niche forum, polls are a popular tool for understanding your target market. One convenient way B2B marketers employ them is by tying them to events or seasons. Read More
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Now past its second week, the 2014 FIFA World Cup has all the world’s attention. But along with it, you have its biggest sponsors: McDonald’s. Read More
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Focus is a lot harder to come by when your brain is tired. It’s harder to make connections, grasp concepts, and ultimately creates regrettable decisions more often than not. Read More
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Everyone who tells stories about Santa will always tell you that it’s not just about the gifts he leaves under the tree. It’s about how Santa is all about unconditional giving. Read More
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