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The internet, and specifically the rise of social media, has made it even easier for folks to pursue ruthless ambition to succeed online. A major part of online success is being able to see through the smoke and mirrors that many personalities put up around themselves.

With the internet making anonymity and disguise so simple, many people set up illusions that simply aren’t themselves. I often compare this to the classic 70s game show, “The Dating Game.” It’s easy to sit behind the partition and try to impress the “contestant” with how charming and clever you are. But sooner or later, they will step around the partition – that’s the moment of truth. Will they be surprised with what they find Read More

Discover how you can manage your personal profile and facebook pages without overlapping the two via privacy settings and posting methods - Part 1 of 2 Read More

Today, many companies are limited in what can be allocated to marketing budgets; therefore, salespeople must generate sales leads. This article considers the affect the social network website, LinkedIn is having on sales lead generation, outlining how salespeople are using it to add new opportunities to prospect lists and to plan approaching prospects, to avoid the dreaded cold call and potential rejection. Read More

What does quality link building and expensive beer have in common? How many PR 1 links do you need to equal the value of a PR 6 link? Find out in this awesome, animated infographic Read More

Article marketing strategies – a complete guide to strengthening your HubPages, EzineArticles, GoArticles, Bukisa, and Squidoo using CommentLuv for promotion, backlinks, and traffic generation of your articles, hubs, and lenses Read More

A lot is written about building customer profiles of those who you want as customers. This of course is an essential part of small business marketing. But what about the other side – those customers that you do not want as customers. Two blog posts recently have been written about this dilemma and give great insights into this problem as they shared their experiences.
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Paul Chaney had a rewarding job with a young and growing company, but in the end he needed to follow his heart. This move has led him to focus on his passion for small business and for speaking in an effort to inspire others and help small businesses grow. But it has also led him to leave the security of full-time employment to become a small business person himself. Sometimes the best way to mak Read More

This is absolutely true. Melinda Emerson sparks a fire here by reminding you to get back to the basics, examine your own life, and then get your business in gear or started.

From her piece: Believe it or not, your life plan should come before your business plan. You don't want to risk starting a business that might not be a good fit for you and your family. Read More