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By Bob Herbold

A year or so ago the Harvard Business Review had an interesting article on two personality styles and the watch-outs regarding matching up pairs of people in boss/subordinate roles. They categorized people as being of two types: promoters and protectors. Read More

Getting started on Social Media, angry leaders, digital marketing strategy, hiring an accountant, communication tools and much more in this latest #TYBCommunity post. This is our community news round-up where we share information from the blogs and other sources we follow. Read on to find out how y Read More

By Mark Zarr

Raise your hand if you have looked at a company’s mission statement in the last 5 years when trying to decide if you’re going to do business with that company. Anybody? Read More

Over the years, we’ve published lots of great advice and insights on email marketing. Here are the ten most popular Tweak Your Biz articles ever on email and newsletter marketing. Read More

Growing your organic Facebook reach, LinkedIn features, motivation, gifts for your employees, debt crowdfunding, Google influence and much more in this latest #TYBCommunity post.

This is our community news round-up where we share information from the blogs and other sources we follow. Read on t Read More

By Keith Tully

Making a success of a personal business venture is not easy. 80% of small companies eventually fail, according to a BBC report of 2010. So why do new companies struggle, and how can small company owners try and ensure they become one of the ‘other 20%’. Read More

By Kevin Gao

A customer complains — loudly and publicly — about an experience he had with your business. You’re wringing your hands in despair. Doesn’t this complaint mean bad news for your company? Don’t worry; if you handle customer complaints in the right way, they not only can be turned arou Read More

There's only a few days left to nominate a business book for the 2014 Small Business Book Awards. These tips will help you streamline the nomination process. Nominate right now! Read More

A negative review online isn't the end of the world. Here's how to handle it with grace and still attract new customers. Read More

By Alex Pejak

Marketers who attempt to calculate the ROI of their social media efforts tend to come away either confused or disappointed. On one hand, it’s very difficult to directly measure the return on investment of social media marketing, so marketers end up creating ‘soft’ metrics that atte Read More