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Blog post highligting the power of radio as a cmedium for communicating your message to market. Gives tips on outlets to target Read More

Listen to the BizSugar interview with Anita Campbell and yours truly at Small Business Trends Radio and check out this post on the importance of businesses being social, something near and dear to our hearts here at BizSugar.com. We'll be switching the link at the top of the blog post to the archived version of the show after the live Web cast. Looking forward to all of your comments Read More

As a small business owner we love to give credit to our people when it is deserved and there are a number of ways that can be done: Through the handwritten note, pay increase or a steak dinner. You pick, but can we do something more for the superstars on our company team? A lot of big companies like to use offline media publicity to reward their people for good work. For example, ESPN did a commercial congratulating Chris Bermen on his last award. Now why can’t we do something similar to showcase the hard work of our employees? Well most of us probably can’t do something similar to a TV commercial that ESPN did for Chris Berman, but we could use social media to showcase our people Read More

What comes first, the website design or the content? It's common for business to have their website designed and developed with no thought to content. This post addresses the problem of planning your website without a solid content strategy. Read More

Give, and you get back. If you are an expert in your field and manage to extract huge sums of money for your time, giving a percentage of that time for free will empower both you and the receiver. What comes around, goes around.. Read More

Have you ever had a discussion with someone who states that something is a fact about marketing when you know it is not?Sometimes the person bases the fact on their experience and sometimes it is what they have read or heard. One experience on the weekend and one article I read got me thinking about this topic. Read More

Sales people are trained to be problem solvers — we ask questions, probe — once we find a problem we attack like a pit bull and don’t let go until we’ve wrestled the problem to the ground and gotten the order Read More

In this review of the book "Social Media 101" by Chris Brogan, Pierre DeBois gives an overview of the tactics and tools you should have at your command after reading. From blogs, to video and audio to LinkedIn, this review gives you a peek into subjects Brogan's book covers. Social media has become a major field for businesses and marketers of all kind. This review suggests another possible resource teaching small business owners to harness the power of social media for their needs Read More

Everyone seems to agree on the need for more entrepreneurship and small business activity to rebuild the economy after the harsh recession. Here's a cool report from Inc magazine writers Adam Bluestein and Amy Barrett with some concrete suggestions, specifically 16 steps, to get us to an environment more friendly to the kinds of entrepreneurship experts say we need to rebuild our economy. Can we make them a reality? Read More

Social Media Marketing is a helpful tool, but you have to be careful not to waste time on unnecessary and even harmful actions in your quest to make the most of this new tool. Here are six big time-wasters to be aware of Read More