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Are you an investor, property owner or developer looking for sound advice on the sale, acquisition and funding of commercial property? Then Citadel is just what you need. Read More

What would it take to 10x your email list? These four techniques. Because when the story is about you, it will be interesting - but when the story is about your reader, then it becomes compelling. Read More

Knowing that an opt-in newsletter is gold, we all work hard to create sendable content that will keep our readers interested and clicking through. In this we have total control, but sometimes find that our newsletter open rates are pitiful. It's not achieving what it's supposed to.

Now that we h Read More

Ever wondered what to incorporate into your marketing strategy to increase the client base? Direct mail marketing is the answer if you want to reach as many customers as you can. This method has been tested and found to be second to none. Read More

If you look at your company’s financials, and the bottom line is not looking as strong as you’d like, you may need to rethink your brand before increasing your prices. Read More

You determine a business name, work on your business plan, build a website and read everything you can about starting a business. Except, it’s now been six months, and you still haven’t started!

Two APPO members share their tips on how to get started when you're feeling stuck. Read More

Content marketing is everything but new. In the B2B space, 88 percent of marketers use content marketing to attract audiences and build loyalty. And, on any given day, they and the rest of online users share 27 million pieces of content. Robert Caruso mentions that, “the total amount of digital con Read More

Many business owners with long email subscriber lists wonder how they can re-engage inactive and dormant users on their list. After all you spend a lot of time and money crafting and sending out emails that are meant to engage the average subscriber on your email list. Read More

Have you ever felt stuck?

If you are like me, you know you should be producing great content. And you've figured out that you need to do more than promoting your latest blog a few times on social media.

When it’s all said and done, you have a desire for more growth.

So you go to your favor Read More

Two pre-eminent Pacific Northwest companies occasionally share pieces of their long view public. Both Amazon and Filson are achieving their goals and securing their futures by purchasing real estate. Recent news about Amazon included plans to open hundreds of bookstores. Read More