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According to an Ink from Chase and NAWBO survey, 54% of women said they found work-life balance challenging. Darla Beggs, the national president of NAWBO, wants women business owners to stop trying to achieve perfection. Instead, they should feel comfortable making personal choices about the indivi Read More

Content marketing is useless without taking into account some metrics and KPIs. That's why I wrote a blog post with the most common metrics in content marketing.

Do you have something to add?

Loooking forward to it in the comments! Read More

Here are the four crucial aspects you must consider before taking the first steps to starting your own business. Read More

For years YouTubers were frustrated by the lack of traffic data available from YouTube for their channels. We longed for a system that would rival the data rich reports we’d come to know and love in Google Analytics, and those old, out-dated YouTube Insights Reports, were merely scratching the surf Read More

With issues such as job insecurity and impending economic crises around the world, there are many people who are truly desperate to try to find alternative methods of earning an income. Read More

Here are a few unique customer service strategies of companies that you can use for your own business for the holidays. Read More

Today, I have a quick tip that will help boost your exposure on Instagram. It's super easy to implement!

If you have read articles on the platform, you probably know how important hashtags are. Here is another proof. Read More

Monica Lewinsky is now a Twitter content marketer. Or at least "her people" are. Is "Monica Lewinsky Content Marketing" a new place for you to find Influency? Read More

For some projects, it's not just about raising cash. Hardware creators on Kickstarter are looking for ideas, too... Read More

I had a conversation recently with a woman who complained about being desperately frustrated and dissatisfied with her life, yet when I asked her what her hopes and dreams where, she quickly admitted that she had no clue. After talking with the woman, I walked away thinking that she was actually ve Read More