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With technology letting you take work with you on vacation, how can you really unplug? Here are some tips for not letting work overtake your vacation so you can unplug, relax, and have a great time. Read More

Want to increase customer loyalty? Understand the perception gap between marketers and customers – and make some changes. Read More

There are a number of biases that you need to be aware of when you begin a recruitment journey (the horns and halo effect.) How to deal with them? Read More

These 50 ice breakers should help making introductions a little easier, allowing you to eventually move on to business. Read More

My mother-in-law just got an iPhone (this is huge by the way). My 7 year old daughter has a tablet. Everyone seems to have a mobile device of one flavor or another.

Mobile is no longer a novelty, it’s the new normal.

Now, consider your target audience. Are they using tablets and smartphones t Read More

Most business mentors tell me that the single biggest problem they have to deal with in small companies is the lack of open, honest, and effective communication, both from the top down and from the bottom up. Some entrepreneurs forget that talking is not communicating. Fortunately these skills can Read More

I came up with a list of possibilities. When I found that people were searching for Christmas sweaters I dug deeper and found they were looking for ‘ugly christmas sweaters’ and then ‘ugly christmas sweater parties’. I had never heard of these themed parties, so I read about them (via Google) and l Read More

Know when to stop. One of the most important things is to “know when to stop!” Some people really don't know when to stop. Not knowing when to stop might be one of the reasons why you keep running into trouble. So maybe, you need to read this… Read More

Could it be that you're content marketing is struggling because of self-centered blog articles, videos and social media?

Or is there something more?

Beverly in Tampa Bay, Florida emailed and asked;

"I don't understand why my content marketing or my blog isn't Read More

What if there was one simple tool that was powerful enough to have an impact on your entire marketing strategy, from advertising to in-person sales? Well, there is such a tool, and you have probably even used it before. Read More