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If you're not building a community around your blog, you're missing out on a lot of the benefits of blogging. Check out Problogger's 7 key strategies for attracting and maintaining your tribe. Read More

I'd always thought of SlideShare as more of a convenience than a marketing powerhouse ... until I read The Marketer's Guide to SlideShare by Todd Wheatland. Check out my review in today's episode of the Content Marketing Podcast. Read More

Great post from Heidi Cohen on one of the most commonly asked questions from small businesses on social media: "How the heck do we find time for all this?" Read More

If you’re frustrated with the results you’re getting on Facebook, Twitter, and other social networks, it’s possible that some key mistakes are standing between you and a successful social program. Find out what those errors are in a new ebook: Top 10 Reasons Why Your Social Media Sucks, now availab Read More

Think the best time to send email is during working hours? According to some interesting new data, sending between 8 pm and midnight will get you a lot more opens and clickthroughs. Read More

If you're racking your brain trying to figure out how to be memorable to your customers, Jon Buscall reminds us that it doesn't need to be all that complicated. Read More

In Episode 12 of the Content Marketing Podcast, we look at a term that's generating a lot of buzz among marketers: "Narrowcasting." Read More

Whether you are writing your latest blog post or putting together a post for Google+, you need to keep two things in mind. First, engage your readers. Second, make sure your writing is SEO effective! Read More

Facebook recently announced new, more relaxed guidelines for Pages' cover photos; here's what you need to know. Read More

Regardless of what mediums are in your content marketing arsenal -- mobile marketing, social media marketing, email marketing, direct mail, outdoor, and on and on -- "branded content has the ability to create brand differentiating by bridging the gap between TV’s emotive power and digital media’s e Read More