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Fear–the true motivation behind idea killers–can ruin good ideas, plans, changes, suggestions, creativity. A lot of research has gone into the language of idea killers, but little into why these comments spring so easily to the tongue. Read More

Freelancing is lucrative, but challenging. Here are five tips you can make use of for maintaining your competitiveness in the tough freelance market. Read More

The majority of businesses today have a website, social media pages and some even blog. Many jump online expecting and hoping for big results fast only to find out that no one is interested in reading, consuming or sharing their content; let alone contacting them about doing business or buying from Read More

The best places you can go to learn more about marketing, entrepreneurship, business management and more. Read More

Marketing is the lifeblood of any business. You may have a breakthrough product or service, but if your target consumers are oblivious to it, your business will probably not achieve its fullest potential. Worse, expect it to soon die a natural death. Read More

The economy is in growth mode, hiring is on the rise, and consumer spending is up — it seems small business owners have a lot to look forward to in 2015. “Most of the business owners that I talk to … they’re looking for 2015 to be a good year,” says Gene Marks, best-selling author and columnist fo Read More

Setting goals is one the staples of productivity, time management and success in general.

You want to achieve something, set a goal and it will (almost magically) happen!

You know that is not the way the world works, yet so many people keep on setting goals, hoping for the best, just to reali Read More

What we have learned about SMS marketing shows that it is a viable and valuable marketing option for virtually any small business or organization. Read More

Every new business quickly realizes that revenue coming in every period on a committed basis is the Holy Grail to survival and growth. According to many experts, getting new customers is five to ten times harder than getting additional revenue from existing customers. Thus the subscription model (l Read More

The business intelligence for omni-channel platforms should encompass the facility to conduct new marketing experiments and measure their attribution rate. It is important to remember that with predictive intelligence, communication becomes real-time. Read More