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Seniors faced with a volatile economy are re-entering the workforce as entrepreneurs, drawing on their extensive experience to start companies, build economic value, and create jobs. This article highlights success stories and provides inspiration for all generations. Read More

Teenagers faced with job shortages due to greater competition with laid off adults react by starting businesses of their own. This article profiles several young entrepreneurs and their startup endeavors. Read More

Most business books on the market cover the gamut of how to make more money, gain fame, grow, get work done, and manage people. But few talk about business from the perspective of “family first” like Marc Warnke's book “ONO, Options Not Obligations.” Many web workers love what they do, especially those who work virtually, because it allows them to Read More

Norm Brodsky: When Negotiating, Always Listen Before You Speak Read More

Conversion rate = The number of people who take the action you want them to take divided by the total number of potential people who could have taken that action. Read More

When it comes to Twitter, subscribers or “followers” are your key to building popularity. And popularity is a fundamental and very important concept to grab hold of. The idea is that by following someone, they'll agree to follow you back. Read More

As I sorted through some of my mother's collection of memorabilia, I came across lists and letters and account summaries of her years operating a small country general store on the edge of our farm property. Read More

Many times we (marketing professionals) talk about the concepts of an integrated marketing approach. “You should be doing email marketing, billboards, radio ads, blah blah blah blah. ” Sometimes it gets a little heavy— Sometimes it gets a little burdensome. Read More

A practical overview of how to start your own clothing line with links to resources that help ordinary people start their own fashion lines successfully. Read More

Optimize your small business website but be wary...there's a big difference between White Hat and Black Hat SEO. This article/website examines the differences between these two methods and offers solutions for small business needs. Read More