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The video in this blog post not only serves as a blueprint of guerrilla marketing usable for any small business. It is an example of guerrilla marketing for a real product. Just watching it got me to check out the company's Website. When it comes to making your service or product stand out from the crowd, what are you really doing? I think this p Read More

With all the talk of retaining your top performers during these tough economic times now is a great time to look at ways to do this. With the warm, sunny weather upon us, there are a few things you can do to say thanks to those who work so hard for you all year round. Read More

Are there patterns in the marketing mistakes small and midsize companies make? Longtime B2B marketer (and Hubspot customer) Rebekah Donaldson thinks so. She's noticed six "gotchas" when it comes to CEO-led decisions about marketing and lists them in a new ebook called Six Marketing Gotchas that CEOs Can Avoid. Read More

How to qualify prospects by measuring them to see if they would qualify as a prospect makes great business sense. Read More

One of my favorite types of content to create here at HubSpot is video. Inspired by a new "viral video" that I have been working on (to be launched next week!), here is a list of 10 video qualities that encourage others to share video content throughout blogs and social media sites. It's not a specific equation to creating viral content; it Read More

Twitter is really awesome. You might want to check out this stunning stats and study it and make it the most of it. Read More

You're never too old to catch the wave of entrepreneurship or surf the seas of commerce. Am I too old to do this? This thought has crossed the minds of most us in our middle years who want to start our own businesses, perhaps keeping us in a career stasis. But look closer...this study from the Kaufman Foundation highlights the demographic for bus Read More

I really love Jeremy's tips on how we can make the most out of social media. It's time to get our fee wet on this trend. It's a better advantage if we get in early. Why wait tomorrow when we can do it now? Read More

You might have made same mistake or not, this article will help you guided so we might not also push our potential customers away. Read More

Up until recently the American business mindset has approached "trade" largely a from the perspective of an importer: what can we make cheaply overseas and profit from the sale of in the U.S.? Nowadays, though, more and more small business people are figuring out that there's a vast untapped market for American products overseas. The weak dolla Read More