BizSugar.com › User › ruth › Voted

Honesty is an integral part of business success. But when a business is in trouble, it can be tempting to exaggerate capability to get that next job. Exaggeration is fine - but only if it can be supported by capability once the job is underway. Read More

You could call them motherhood statements, such as never discount your price or all small businesses must be on Twitter. It may seem easier and safer to just go along with these statements and follow what is said. The problem is if you automatically do this it can stop innovation and opportunities. Read More

Yes it's Social Media satire time again, edition 5 already!! This week we look at Seth Godin's purple cow and understand that safe is risky in the world of business right now! Read More

Bad leaders abound while good leaders seem to be in short supply these days. These bad leaders sometimes make our lives more entertaining and they give people a reason to talk about them behind their backs. Plus, they make a lot of mistakes. Read More

If you are a business owner who is looking for some quick and inexpensive ways to grab attention for your product then here are some ways to tread the tightrope walk between budgetary constraints and demands of modern advertising and promotional campaign. Read More

No business owner or marketing department can ignore mobile any longer. You must start thinking about an effective mobile marketing strategy today, not a year from now. Read More

Adapted from his book "Engage," Brian Solis presents his list of suggestions to help businesses learn how to engage customers on Twitter through the examples of those companies, from Dell to Zappos, already successfully building online communities. Read More

Top 5 Ways to Tame the Tyrant Boss by Karen Keller, Ph.D. Discover how to tame the over-controlling boss at work. Read more now! Read More

Now that you’ve got the Big Mo (momentum in sales vernacular), you have to keep it. Here are three things you need to do if you want to keep the Mo! Read More

This article provides guidelines to understanding why people really buy from you, why they may not buy from you, and ultimately what they are seeking. Read More