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Technical issues, bugs, and errors are all part of web development and search engine optimization initiatives. For website owners, these problems are ongoing challenges that must be dealt with regularly. Read More

If you’re looking for a new way to promote your small business online, read through our beginner’s guide to Facebook Ads to discover if it’s right for you... Read More

Customer relationship management isn’t just the domain of big brands, and these days, more and more companies are offering free online tools to make it easier for SMBs to keep track of and reach out to their customers. Read More

Have you ever been asked the tough questions about the marketing of your brand? You know the ones. They make you squirm, you become a little defensive or assertive and your eyes go anyway but to the face of the ones asking the question. Unless you ask tough questions it is hard to grow your brand. Read More

Let me start by saying that I don’t consider myself a blogging expert, in fact, I consistently find how little I know each day, in how much more there is left for me to still find out. That said I have learned some lessons over the years that I believe are pretty solid advice for anyone starting ou Read More

What is a brand? Your brand tells customers what they can expect when they purchase your product or service. Discover the three steps for developing a genuine and beloved brand for your business. Read More

These are three core concepts to remember in any business conversation. This article based on a portion of Michael Schultz address at Babson College early April 2011. Read More

Using social media to engage with potential and current customers is all you hear about anymore. Doing it properly is not that hard—really! Just follow these five common-sense guidelines, and you can turn your social media networks into sales channels.
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First, the good news: more small business owners say they are planning to hire over the next six months. Now, the not-so-good news: those same small business owners also say they are now more concerned about their cash flow than before the recession began. Read More

10 questions and answers regarding the future of social media and marketing. I thought I would share the questions and my answers here with the hopes that it would start a discussion. Read More