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Technology is an important piece in the puzzle and is significant to a smooth running marketing and IT infrastructure.
Marketing doesn’t work efficiently if you don’t have the proper technology to support your initiatives. The process needs to be effective, where the results can be organized in a Read More

This series is pulled from a presentation given at SMX East. Part I of this series covered the problems duplicate content creates. Part II covered some of the causes of duplicate content. This post covers some of the solutions that will help you fix your duplicate content problems. Read More

We read a lot of blogs here, not only to learn from others, but also in an effort visualise the patterns in other people's recurrent content and figure out their strategy. Read More

Numerous laws have been established to protect whistleblowers in both the government and the private sector in areas as diverse as environmental regulations to taxes. In recent years, payments by the IRS to whistleblowers have been diminishing. In order to re-incentivize whistleblowers, the IRS has Read More

Better control your company's message on Facebook with the help of these page link-sharing tips. Learn how these tips have multiple internal and external applications. Read More

If you’re like many small business owners, cost concerns have forced you to cut back on trade show attendance in recent years. But attending fewer trade shows can be penny-wise and pound-foolish, since trade shows are a great way to find new products and services to sell in your business, to make c Read More

When you sit down with your accountant to do the taxes for your business, it's important to keep in mind that you can deduct your company's losses on your taxes -- provided that you meet certain requirements. Read More

What’s the difference between advertising, promotion, publicity, and public relations? Let an elephant’s trip through the mayor’s flowers teach you. Read More

The prospect of making money passively without requiring much work is extremely attractive which is why many readers want to do affiliate marketing or run a dropshipped store. Which one will make you more money? Read More

It was a tough year for some major companies. Many of the largest closed their doors in 2010, some after being in business for more than 150 years. Media outlets, car manufacturers, and grocery chains all felt the sting of bankruptcy or worse. Read More