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If you are a small business owner who thinks that logos are the domain of big businesses, think again…A brand is the simplest yet the most complex aspect of a Read More

Promoting your business has never been cheaper or easier than it is today. We are not so much a global village but a giant neural network interconnected through social media.
Here's the first installment of 15 promotional ideas to build your business and brand. Take a look to see how these will Read More

I want more customers. On any day and in many studies with small businesses this statement appears very often. The problem with it is that it is very loose as a marketing objective. If you look at this objective in another way what you are saying is you want more dollars coming in. Tips to help.. Read More

Lisa Barone offers 6 excellent ways to refine your Google searches. If you think you are an advanced searcher, read this and confirm it... Then share your ideas in the comments here on BizSugar. Read More

Though Facebook Places is intended for small and local businesses, top brands have come up with some creative ways to drive brand awareness using the Foursquare-like location and “check in” service. Read More

This is a guest post of mine... Many small business owners have succumbed to the customer service craze, putting tons of money, time and energy into their efforts. While these are all vital aspects of running a successful small business, I wonder if we are going too far these days. Read More

A couple of weeks ago, I have stumbled upon a “scary” analysis regarding “free WordPress Themes”. If you are looking for free themes, read this first Read More

Here are a few things you should NEVER say in public relation to make sure you're not just turning the reporters off. Read More

There’s a creativity crisis happening in U.S. schools—and that matters to small business because, if tomorrow’s graduates don’t know how to think creatively, our businesses will be left without an important source of innovation.
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A list of some of David Siteman Garland's favorite books for the rising entrepreneur ranging from Seth Godin to Gary Vaynerchuk. Read More