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In business, when we do something to hurt someone, cause them pain or cause them loss or damage, it is incumbent upon us to recognize what we have done and to mouth those two hardest words in the English language to say, “I’m sorry!”

If not now, when? There is an old adage that "It's never too late."

This story proves it wrong! Read More

Your photos are another marketing tool! Are they giving the message and impression you want them to?

Advice on the subject from a former Department of Motor Vehicle "AXE-MURDERER! Read More

By the end of 2010, a tax considered a major bane to many small family owned business will return after a one year hiatus. After brief repeal at the beginning of 2010, the estate tax, or "death tax" as it's critics call it, will be back and family owned businesses passed on to children after the death of a parent could see a 55 percent tax on the value of the assets of a business that may have taken years, or in some cases generations to build. A determined battle is now being waged to be sure the death tax does not return. Are there any community members that will find themselves affected by the return of the "death tax Read More

You get the call from an advertising agency. "Can you be here in 30 minutes...no time to explain!"

On the way, you're dreaming of the project! Porsche? The NFL? The Marlboro Man? Budweiser!

"No," states the manager when you arrive, "Toilet-bowl cleaner! Read More

We have a saying at my company: We like to see managers get "bloodied up a bit” before moving them into more prominent leadership roles. If we believe someone has management potential, we will intentionally put him in a situation where he will encounter extreme conflict, opposition, or just plain ambiguity (which in and of itself can be very stressful) Read More

Nature vs Nurture. The chicken vs the egg. Ali vs Foreman. Yankees vs Red Sox.

And style vs substance. Which is more important in business blogging? Which makes your blog the marketing tool which attracts readers and customers? My answer...which may surprise and appal you.. Read More

Rarely are marketing programs or campaigns perfect. Things always go wrong although the customers may not be aware of it especially as you present a picture of all being well. Having experienced this as a marketer and customer the problem often stems back to the planning and checking the details. Taking a little time upfront can save you lots of problems especially with customer relationships Read More

The answer might seem "Yes!" There seems to be a finite limit to the subjects we have to work with...

Find out how Elizabethan-Era English poofy dresses and Bob's Big Boy can help!

A serious, whacky and irreverant look at the question: "Are Business-Bloggers Running Out of Things to Blog About?" Read More

It's the EPITOME of businesses, marketing and advertising gurus everywhere. It's the apex of branding...having a company catchphrase become part of the national lexicon, language and culture.

In 1980s America, two companies hit the JACKPOT thanks to two great catchphrases and two little old ladies Read More

There's an old adage that "The Customer Is Always Right!" But, de-facto, that means that we as businesspeople are ALWAYS WRONG!

It's a policy that makes a mockery of us as business-owners, professionals and human-beings! Ir takes away our rights and dignity!

So, what's the answer Read More