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When starting a business, you have to choose the right structure. Are you a sole proprietor or LLC? Find out from this article. Read More

Don’t let the simple concept of a first sale mislead you. Obtaining that first customer can sometimes be a long, arduous battle. Here's how. Read More

Monique Dean, COO for PalmPons, teaches us how to grow our business through not just your typical marketing tactics, but through giving back and being altruistic. Read More

Who wants to be a social media zombie? I believe automation is killing social media and too many are forgetting that it's called "social" for a reason. Are you with me? Read More

How to Use Video For Your Marketing - Here is a quick video that shows you multiple ways that you can use video as the heart of your marketing. Read More

The Social Hour #151:

Amber & Sarah on why Canadians are so Facebook-crazy, how social media defines beauty, detecting Twitter "lies", Venmo payments go location-based, Crowdpilot.me for conversations, & more! Read More

EGO NetCast in 3 minutes.

Three things happening in February and March:

Business Idea: Brother Office's contest, Back to Business. #BrotherBackToBiz
New Media: Podcasting at Social Media Club Gothenburg's event on February 28. #smcgbg
Good Life: WebCoast potluck conference, March 14 - 16. # Read More

On this episode of the Online Marketing Made Easy Podcast, I share with you some insight I’ve recently discovered about myself. It’s something that I’ve always known on some level, but I’ve just recently really owned it and started to be actively aware of it. I decided to share it with you, because Read More

Growth hacking is not just a marketing strategy. The focus is on users and growth; where the users are and when they are there. This data-inspired approach may see the end of traditional marketing such as brochures and press releases. Read More

There are many ways to market your business online, yet none of them give you as much power as blogging. No wonder every self-respecting business has a blog nowadays. However, many of them fall into the trap of being average and boring. Read More