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Happy New Year to all! A few thoughts on what might lie ahead in the content marketing world as we head into 2013. Read More

In this last post of the year I wanted to talk about the power of words. Words are powerful, are you taking advantage of them? Read this post and see what I mean. Read More

The diminishing desire for direct sales will cause organizations to keep working more complication and to maintain customer engagement. B2B industry is changing every day and becoming progressively more consumerized. Revolution started by digital channel has gotten higher need for high-tech items w Read More

Every year the health clubs are crowded in January with new members, Resolutioners, but they disappear rapidly. The same thing often happens to business plans unless the owner really makes the effort to stick to the plan's execution. Read More

Chris Penn of SHIFT Communications has put together a terrific video explaining the relationship between PR and SEO. Read More

While Christmas revelers were busy activating devices and downloading apps in record shattering volume, duty called me elsewhere. I found myself in the midst of a Yuletide celebration with someone who’d never seen the movie It’s A Wonderful Life before. That’s not to say I abandoned my tech friends Read More

“Build it and they will come.”

This worked out well for Kevin Costner in the movie Field of Dreams. But it takes more than simply “building” a Facebook page to attract prospective clients.

You need to have a means of reaching out to prospects, and you must give them a reason to “Like” your pa Read More

The trickiest part of launching a mobile startup is to get a fix on the pricing of your application. Here are five most popular options explained that will help you maximize revenues. Read More

We are beginning a new year.
And we want it to be better than last year.

In order for this year to be better than last year we can do one of three things.

1. You could hope for the best.
2. You could wait to see if the government will make your life better.
3. You could take the init Read More

When it comes to social media, a lot of people have the “media” part nailed but their “social” game is lacking. Sometimes it feels like if it weren’t for scheduled, self-promotional updates, my feeds would be empty. Do you ever wonder if there are any actual humans interacting on social media? Read More