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It’s amazing how rapidly the world of telephone communication has changed over the last 20 years. It’s hard to imagine that, not so long ago, people were communicating with one another with long letters, telegrams and, latterly, perhaps the occasional phone call. Read More

Since I wrote about creativity, I've been considering the issue of getting inspiration for blog posts. Some who commented on ... Read More

The man in this picture above is fishing. I snapped the picture while standing outside my car. It is about 4 degrees Fahrenheit, and this small lake is frozen over. Personally, I can’t think of anything I would like to do less than stand on the ice and fish. But, there are lessons to be learned eve Read More

Our research into midsized companies has found that while many nearly doubled their investments in social media in the last two years, most experienced no return on their investments. How can your business reap a return on investment from its forays into Twitter, Facebook, and the like?The Corporat Read More

I maintain that Facebook marketing is, if done correctly, a very good device to promote websites and businesses. Read More

Social media is continuing to expand at an even faster rate, and businesses and individuals are jumping on the social media bandwagon. Now that we have Facebook, Twitter and sites like them, businesses can now reach out to their prospects and customers in ways we never before imagined.These sites a Read More

Blogging is like diving into a whole different world. The normal day-to-day job rules don’t apply here and the benefits are more than you can count on your fingers. See my bet on the benefits blogging offers over a normal job. They will hopefully keep you motivated with your blogging tasks when tim Read More

Here’s a challenge for you for this week. Pass the torch on to just 1 person. Whether it’s answering a question, writing a blog post with a person in mind, or cheering someone on who is having a hard time breaking in, pass the torch. Pass on some knowledge. Pass on your perspective. And tell your s Read More

Copywriters — freelancer or in-house — who apply data to their craft will always be the clear choice when positioned against those who don’t. Read More

Many of us recall the image of the operator in an old movie, frantically plugging a spaghetti junction of wires into seemingly random sockets, all the while talking into a cumbersome headset. Whether we were watching a tense war-time drama or a farcical comedy, the main impression was the same. Tel Read More