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Recently I found myself in the midst of a serious case of writers block. I was trying to write some content for a new Web site and rather than the text being short, punchy, and valuable I found myself droning on and on, paragraph after paragraph. It felt more like a 10th grade yawn-fest history rep Read More

When it comes to interviewing, don't ask pointless questions or ambush your candidates. Become a smarter interviewer, and find better talent. Read More

Here's how one business in a B2B niche market increased their blog readership and developed relationships with customers and influential industry leaders. Read More

Affiliate marketing has been around online at least since Amazon launched in the late 1990s, but has never been given proper credit as a "respectable" monetization avenue. Until now ... Read More

Creating a website and populating it with ads was once the best way to earn lots of money quickly and to make a living online. Today that’s still a viable source of income, but it’s gotten a lot harder to stand out among the crowd while many other new methods have popped up that are in many ways ea Read More

When building a website, it’s important to first consider a number of tasks and strategies that will help you to make the most of its features. Read More

Recently I was taking an inventory of the integrated marketing tactics we had stockpiled in our arsenal. Engaging Web site – check. Social media – check. Email campaign – check. Print material – check. White paper…..wait, what? Major uncheck.

So I began to do some research with the help and guid Read More

Fortunately for you, understanding SEO does not require a degree in IT nor a huge budget. To put it simply: SEO (search engine optimization) is all about getting your company as close to the top of your desired search as possible. Read More

You can’t force innovation into your business. But adding the right pieces and cultivating a culture conducive to creativity can help put everyone in an ideal frame of mind to be more creative and innovative.

If you want to succeed in today’s highly competitive market, it’s imperative to build a Read More

An in depth look at the changes I've recently made to improve the sales of my online store. Lots and lots of changes! Read More