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Comparing the era of big brand, product-focused businesses to today's rise of the new entrepreneurial personal brand Read More

As a small business owner we love to give credit to our people when it is deserved and there are a number of ways that can be done: Through the handwritten note, pay increase or a steak dinner. You pick, but can we do something more for the superstars on our company team? A lot of big companies like to use offline media publicity to reward their people for good work. For example, ESPN did a commercial congratulating Chris Bermen on his last award. Now why can’t we do something similar to showcase the hard work of our employees? Well most of us probably can’t do something similar to a TV commercial that ESPN did for Chris Berman, but we could use social media to showcase our people Read More

Ever wondered what it takes to operate a door-to-door sales operation? Interested in expanding your existing sales channels to include door-to-door selling?

Here are a few tips to help you start a lawful door-to-door sales business, and, who knows, set you on the way to becoming the next Avon empire Read More

What comes first, the website design or the content? It's common for business to have their website designed and developed with no thought to content. This post addresses the problem of planning your website without a solid content strategy. Read More

Have you ever had a discussion with someone who states that something is a fact about marketing when you know it is not?Sometimes the person bases the fact on their experience and sometimes it is what they have read or heard. One experience on the weekend and one article I read got me thinking about this topic. Read More

Meet the bloggers, and support each other, this is how we get the power, and grow our blogs and online businesses the right way, here is some examples of successful Blogging Collaboration Read More

The term “Consultative Selling” and it’s underlying concepts were first introduced in the book by the same name published in 1973 and authored by Mack Hanan, James Cribbin and Herman Heiser. Although amended and modified countless times since then and in countless industries and by countless sales organizations, the basics remain true to this day. Perhaps they are even more relevant today and are an underlying foundation for Lead Dog Selling Read More

Culture determines who will work for you, who stays, and who quits. Once formed, culture is nearly impossible to change. People who work well within the culture quickly self-select. And those who don't fit leave. Read More

Designs can work together to make your business a success. These designs are: Logo Design, Web Design, Brochure Design and Banner Design Read More

You may need more insurance to protect your small business than simply the mandated coverage. Learn what you need and why now Read More