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Business measurement is critical in helping drive effective management. Many businesses do not put these measures in place early enough and this costs time and money in the long run. Take the time out during the start-up phase to shape business processes and measures. Read More

Laddering is a market-research technique that seeks to explain why people buy and use products and services. Small-business owners, you can utilize laddering to create products, services, and marketing campaigns that tap into your customers’ emotional desires. Read More

Interview with Sam Rosen and Steve Haase of Thought Lead on how they pulled off The Influencer Project online event and their advice for doing online events. Read More

Are you building a business or are you screwing around? If you're an online entrepreneur you know exactly what I'm talking about. ...and I know we all screw off from time to time - it's fine, we're human. But I think there's another level of screwing around that will literally stop you from reachin Read More

Your company's website should be making you money. If your website is a cost centre in your business. If it sucks time and money and it doesn't create profit, then there is something wrong. Read More

In life failure is inevitable. Sure it hurts, it's made fun of, it's pushed to the side to find the success stories, and its generally not welcome... Read More

When someone asks me for the best way to fund a startup, I always say bootstrap it, meaning fund it yourself and grow organically. Bootstrapping avoids all the cost, pain, and distractions of finding angels or VCs, and allows you to keep control and all your hard-earned equity for yourself. Read More

Are you using the Google Places feature to market your local business? Take a look at the post from the Google Small Business Blog showing how a local dentist took advantage of this free service to promote and grow his local practice. Plenty of online marketing today centers around local search the Read More

This week’s "Friday Bits" includes: a great source for free design information; the funniest thing I read this week; solopreneurial spirit in Nigeria; why a Web post drew huge traffic; how to make your site faster; and your shot (no chaser) of “botpreneur.” Read More

Successful startups are all about turning ideas into action. These actions must be the hard part, since entrepreneurs always seem to come to me with ideas, and ask me for help on the actions. That has always seemed strange to me, since the magic is supposed to be in the ideas, and the actions are t Read More