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Let's be honest, you're trying to sell something - and people know that. Third parties will always be more credible than interested parties, which is why customer video testimonials are your most effective marketing tool. Rightlook Creative gives 5 simple steps for how to make video testimonials. Read More

An interview with Allie Osmar Siarto, co-founder of Loudpixel and founder of Allie Siarto Photography, about time management and letting go of fear as an entrepreneur. Read More

Fortunately, it is possible to get festive without breaking the bank. Here are seven ideas to get you started. Read More

Are you on the fence about setting up a Google plus page for your business? This article gives you a good reason to set up your page and includes a list of great resources to help you get started using Google+ for business. Read More

For many small business owners, the holiday season is a time for increased sales and new customers. Here are seven tips to maximize your shipping budget, your productivity and your ability to impress customers around the 2011 holiday season.
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In the world of digital marketing, we have the ability to measure these triggers and events, which pinpoint the cause and effect of any given campaign or project. This we call 'causality marketing'. Read More

If you’re like me and work in a small department, conferences are an incredible opportunity to learn about what’s new in your field and meet people who do similar work. But if you have a tight budget, conferences, including traveling to them and staying at hotels, can be extremely expensive. So how Read More

If you have a unique creation or invention, and you are not selling it around the world on the Internet, now is the time to start. The cost of entry has never been lower. Anyone can be an entrepreneur today. Read More

There are four types of media outlets today – TV, radio, print and social media. I call this a 4-D strategy. Here’s why all four are needed for success. Read on. Read More

Want to literally spy on your competition with no risk of them finding out you're checking out their website, source code, top keywords, and AdWords? Read more. Read More