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Marketers are now getting into the game when it comes to the clever use of this technology. As the future of PR marches down the technological road ask yourself the question – could facial recognition become part of your marketing mix? How could it be used in PR campaigns of the future? Read More

Ever wonder what made PR what it is today? The best part about knowing a little history of PR is that though the principles may be as old as time, the fundamentals still apply: evoking emotions in PR campaigns and creating a call-to-action are only two of many timeless PR campaign tactics you shoul Read More

One of the major issues facing companies’ technology infrastructure is safeguarding their data against direct attacks. Read More

By applying customer suggestion tactics small business owners can improve sales by 25%. This post shows practical ideas for implementing customer suggestion tactics. Read More

Telecommuting from home is not for everyone, but as IP technology such as IP phone systems and mobile apps continue to improve and gain popularity in businesses, more employees are finding themselves in a position to choose telecommuting as an option in the workplace. Read More

Win passes to BlogWorld 2011 in Los Angeles by entering your best social media marketing tip! Enter to win one of three different BlogWorld passes. Winners will be chosen 9/23. You can enter once a day, on the blog or on Twitter. Read More

This infographic by Captivate Network shows the results of a survey done by MarketTools defining who is happier - men or women. Take a look at the breakdown and see how you can achieve more work/life balance in your world. Read More

It’s a common question amongst small business owners as they’re frequently pitched the benefits of local and group buying deals: Will it drive additional business? Here are some numbers that may help you decide. Read More

Are you minding your business? I’ve found through the years of minding my business that most of the important insight in the numbers comes in lines, not dots. Read More

An analysis of Klout and influence, the use of Klout and the concept of influence from the Klout and social network perspective. Read More