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Imagine walking into a store to purchase a particular item. As you pass through the door, you receive a promotional ad from the retailer on your cellphone, but the discount is for another, unrelated product that you happen to be actively searching for. Did they read your mind? Read More

One senior manager from Sage in North America made a very valid point about how the size of the firm, culture and even the location can play a huge role in the expected behaviour of employees. He also made the point... Read More

The U.S. has technically hit its national debt ceiling. Really, we’re out of money. See what the debt ceiling is and why you should care. It might even affect your business. Read More

Blogging isn't just for those looking to share their personal experiences. Here's a top 10 list of the reasons why you should start blogging. Read More

As a business owner, you want to have your business advertised in front of as many people as you possibly can. However, if you only barely heard about being displayed in an online directory (and its advantages over offline directories), then this article will help you in determining if you do indee Read More

You know about IRAs, 401(k)s and traditional pension plans. You probably aren’t familiar with cash balance plans, but you should be. They could well be the solution you’re looking for when it comes to maximizing your retirement savings without being wholly dependent on the whims of Wall Street. Read More

I am currently training an in-house affiliate program manager... As we’re going through the process, she is asking some good questions. Her following ones about affiliate applications inspired this blog post. Read More

Here are 22 essential plugins for any successful internet marketer using Wordpress. I’ve put together my top list of WordPress plugins for internet marketing success. Think of it as your “survival pack” in the realm of internet marketing. You don’t want to be caught without these essentials. Read More

There is almost no way to achieve 100% efficiency in business, practically speaking. The upside to this is that there is always "room for improvement". Read More

Whether you offer products, services or information in your business websites, maintaining their performance is important in your business reputation management. Read More