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Small-mid size companies should be able to make more big sales if they wish to have accelerated, exponential growth. This not only helps with the profit but also causes increased market share as well as enhanced reputation among their clients and customers. Read More

Social media is meant for one main thing above all else, to have conversations with other people. Even though we all use social media to meet our many different objectives like customer service or lead generation, in the end what drives everything to success is the conversations we have with certai Read More

I’m not much of an expert about a whole bunch of things. That’s precisely why adding radio to my company’s marketing strategy felt so appealing.  It’s proving, in fact, to be a surprisingly powerful tool for two things I anticipated Read More

As B2B marketers, we know that email marketing can generate ROI, it is an important part of our marketing mix and it is relied upon than ever as a channel.

We also know that as inboxes become more cluttered, the potential success rates are becoming harder and harder to achieve.

Read More

So, you have chosen to be an entrepreneur and you have done your homework to choose the line of business in which you have your core competency. Now comes the investment part in the line up of activities. The key question is how much capital is required, how you will you raise it, and how difficult Read More

Ever notice how many bloggers tell you to be Authentic? A quick search on Google returns 62 million results. So it’s obviously important. But what is it? And, more important, how do you become more authentic? Read More

Before the March 1st RRSP deadline, tax payers are asking themselves important tax related questions; Should I put my money in a Tax Free Savings Account (TFSA) or in my RRSP?, When is the right time to move from a province to province?, Should I file my taxes even though I have not made much money Read More

An Awesome video interview about business marketing. Your business is tough when you don't get results and spend a lot of money. Read More

I have just read Delicious blog's latest update regarding the buzz about the shutting down or sales of Delicious, one of the most popular social bookmarking sites. Read More

When Joe Petsick and his co-founders came up with the idea of bringing live auctions online 10 years ago, they didn’t have any companies to look to for an example. They were pioneering a new industry and they were going to be the example.
Today, they have $2 billion of inventory going through the Read More