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Lessons from Julie Clark founder of Baby Einstein and her lessons for success. Read More

What is one of the fastest ways to increase HR expenses and create workflow stoppages? On-boarding new associates incorrectly and not having enough candidates in your HR pipeline, that's how. Read More

There's a brand new Google AdWords quality score metric, page load time. The new factor has just been added to the AdWords full dump of their help section. Page load time is the time it takes a web page to load in seconds. If the load time in slow, Google says it will impact your quality score. Why? Slow loading landing pages are bad for your use Read More

A proposal of 7 ideas for how marketing could leverage the semantic web, in a way that would benefit both organizations and the Semantic Web as a whole. Discussion of semantic marketing, semantic branding, and semantic advertising. Read More

Guy Kawasaki dispels rumors about the vitality of social media sites, gossips about his own successful site and explains how you, too, can get in on the social media craze. Read More

With the U.S. economy under duress, a growing number of experienced workers may find themselves moving from large companies toward smaller professional firms. In recent weeks, several large employers announced plans to trim their work forces — while small companies hungry for top-talent are happy to take in corporate exiles. Read More

Premiums are known to boost open rates, response, cash with order and other kinds of consumer behavior. Read on for a few good tricks to using these gifts well in direct mail packages. Read More

We live in a world where we don't get unless we ask. We're stuck with the same cell phone plan even though every provider is in a constant state of promotion. Our auto insurance is still priced high even though another company is always offering a deal. And credit cards, well, you know you can switch and get a lower interest rate any time.
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Finding evidence of fraud in a business doesn't always take the skills of super-sleuth. Sometimes there are simple giveaways that point to things being out of the ordinary. Let me demonstrate— Read More

A new study shows that Mac users feel superior to those who use a PC in just about everything. Their purchases, preferences and habits are different, too. Read More