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Setting and reaching goals is the way to live the life of your dreams, so the 'guru's say. While I believe in the process, I have found that it is not always easy. I attest to this fact by the many clients I work with who find setting goals - even one goal - difficult, let alone the achieving part. Read More

In the Best of BuyerZone: The End of the Year Edition, CB Whittemore explained that businesses need to focus on the "customer experience," both online and in store. You know you should stay focused on the customer experience but do you know how to? The following are two places to start: Read More

As I prepare to file my annual report for my corporation, I am reminded of how many questions I had when I first incorporated my company. Although it's common to have a lot of questions, incorporating is not very difficult to do, nor does it need to be expensive.

Here's how... Read More

Many retail businesses have seen their sales drop dramatically in the last 5 to 10 years. Where do you think that business is going? Online and to your local competition! You need retail internet marketing to get those customers back. Read More

They’ve been a staple for print advertising for years, but as more and more advertising dollars go to the digital space, advertorials are also making the digital jump. Although they can be a great source of publicity for the sponsor and the host, they can also cause problems if no guidelines are in Read More

Keeping usability for stumblers, browsers and surfers in mind when creating a website can be an exasperating task. Doing so shouldn't have to be so frustrating, but in order to avoid feeling that... Read More

There are ways that can help users fill out forms on your site. All it requires is you avoiding errors that are frequently made when designing web forms. What follows is a list of tips that will help you successfully design functional and quality web form designs.
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A blog is interactive, informative and easy to interface although if you are running a business and want to seem formal and professional, you will need to replace it with a website. Read More

Do you have a home office and also a toddler living in your home? If so, check out this post and learn how to make your office space toddler-proof and organized. Read More

Many times we as business owners get so wrapped up on what the store looks like on the front, that we forget to think about the customers we are losing through the back door. Read More