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Project management and resource management apps are essential resources for delegating, managing, and monitoring your marketing team’s productivity. While these applications can make an enormous improvement in workflow and collaboration, there are personal productivity hacks that can increase produ Read More

In digital marketing there is a bag of goodies every small business needs to have. And the best part, you don’t have to choose only one. As a matter of fact, it’s best if you have at least these five tools in your own bag. Read More

The use of website pop-ups is a marketing tactic communications pros love to hate. But Laura Petrolino points out they have good use, if executed well Read More

Are you part of a team that collaborates on content? In this article you"ll discover eight collaboration tools to improve your productivity. Read More

Business owners wonder “how to price” their products, and — worse — agonize over how to price their services. And these questions are important, because pricing is critical in your business. This article walks you through Best Pricing Strategies or Small Business owners. Read More

Should you be using several online marketing platforms? Or should you concentrate your efforts? What are the costs and benefits and what is best for your business? Read More

For any size enterprise, perhaps the best way to enhance productivity is to establish targets and find creative ways for people to reach these. Here is where gamification comes into play. Read More

A few months ago, I showed you how Karen Dietz curates posts on Scoop.it. The article was so well received that I decided to turn the idea into a mini-series.

This time, I went for a different example: a roundup. This form of curation consists in bringing together a series of related posts in an Read More

More and more people these days are turning to one of the most popular businesses around - the business of affiliate marketing.
Affiliate marketing basics for beginners can be difficult to understand if you are a beginner in this specialty but to experience success, you must. Read More

Visible Logic helped develop key messaging, and created the printed signs, schedules, ads and printed marketing materials for Maine Startup and Create Week. Read More