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Google Adwords has updated paid ads on Google Search Engine all over the world, a week back. No one knows how it is going to impact paid as well as organic results. Read More

No, content marketing and demand generation are not the same thing … but one is absolutely vital to the other. Read More

Morrisons deal with Amazon saw its share price rise while Tesco got rapped for a misleading ad. Is Tesco's digital strategy all it's cracked up to be? Read More

Morrisons deal with Amazon saw its share price rise while Tesco got rapped for a misleading ad. Is Tesco's digital strategy all it's cracked up to be? Read More

"I've got my WordPress site. Now how in heck do I make money with it?"

I’m going to be brutally honest here.

If you already have a website and you’re asking the question, "How do I turn my WordPress site into a profitable business," you’re in trouble. Read More

Some people prefer to work individually and others in teams. Both have advantages and disadvantages. The key is finding the rights tasks for each one. Take a look below for pros and cons of these work styles. Read More

The average angel-backed company receives much less capital today than it did in the early 2000s, data from the University of New Hampshire’s Center for Venture Research (CVR) reveals. The CVR’s numbers — which come from surveys of individual angels and angel groups — show that the dollars that the Read More

Virtual reality might seem like a really futuristic idea that doesn’t have much practical business purpose just yet. But that’s no longer the case. More and more businesses are coming up with new and different ways to integrate virtual reality into their businesses in ways that could benefit their Read More

Facebook could be soon turning its Messenger app into a marketing platform. Facebook Messenger ads in the form of messages may be coming to Facebook’s messenger app as early as the second quarter of 2016.
The report, published by TechCrunch referred to leaked documents suggesting Facebook is indee Read More

Here is an excerpt from the first issue of my newsletter, Lyceum Bulletin:

Is e-mail “dead”? Will my news bulletin be able to cut through the digital noise and create buzz? How could I have time to read my own newsletter, if I am struggling with all the notifications and messages?I got an aha! m Read More