BizSugar.com › User › tiroberts › Voted

For advertisers who are using Google Analytics in tandem with their AdWords PPC account, the process for tracking data is a cinch. The question then becomes, “How do I track this data for my Yahoo! Search Marketing PPC campaigns?” Read More

Ya got me on this one - who knew I could bundle my worker's comp with my medical benefits and potentially save on both? In one company I'm working with, we just changed insurance providers for our group health benefits as our old provider wanted to increase premiums 20%. Once that was done, our new broker made us aware that Blue Cross coul Read More

To hold onto customers, whether they're brand-new or have been interacting with your company for years, consider the following three tips from direct marketing consultant Lee Marc Stein and copywriter Mark Hallen. They were recently featured in Stein's e-mail newsletter, Increasing Return on Marketing Dollars, along with 18 more ideas for improvin Read More

Small businesses looking to pitch their products or services to influential blogs have some help these days. A host of Web sites and free tools are allowing companies to find out who the top bloggers in their industry are, what they are writing, and how readers are responding. Being informed about what is being said can help a small business cr Read More

As your business starts to take off, you'll hit a time when you have more work than you can do, but not so much that you are ready (or can afford) to hire an employee. How can you handle the crunch? Here are ten ways to delegate some of the work, without hiring any employees. Read More

The National Federation of Independent Business along with SBTV.com and Sam's Club will give away a $100,000 business makeover as part of National Small Business Week beginning Monday through April 25. The makeover would include $25,000 in cash, merchandise, supplies and equipment from Sam's Club or samsclub.com, mentoring from SBTV.com experts Read More

Small-business owners are an optimistic lot, even when they're pessimistic. That apparently contradictory result leaped from the National Small Business Association's 2008 Survey of Small and Mid-Size Business, released Wednesday. “This year, a whopping 71 percent have a negative outlook on the economy — clearly small business is feeling the Read More

Welcome to the world of "credit card shaving." Like mathematicians searching for the right formula, thieves painstakingly try out combinations of 16 digits until they come up with a series that fits someone's card number. They grab gift cards found in most grocery stores and craft their own credit card or debit card -- shaving numbers off the g Read More

With the tagline "Change the world...one business at a time," Kivab4b.org offers entrepreneurs and small businesses an easy way to participate in cause-related marketing. Read More

A competing online marketing company's unorthodox approach to self-promotion got consultant Karl Long thinking about ways he could use his personal blog as a public relations tool to help his company, Local Zing. Read More