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A new study conducted by Crain’s BtoB Magazine and a marketing company called Bizo offers some food for thought. The survey polled 326 B2B marketing executives at companies across the U.S. and found that although email is their top marketing choice, its full potential has not been reached.
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The reality is that usability stems far beyond the realm of digital and interactive. It’s a means of running your company. Read More

When entrepreneurs come to me with that “million dollar idea,” I have to tell them that an idea alone is really worth nothing. It’s all about the execution, and investors invest in the people who can execute, or even better, have a history of successful execution. Execution is making things happen, Read More

Taking the time to qualify sales lead will help you manage your time so that you can focus on deals that have a high probability of closing. Learn how to save time and money by properly qualifying your small business leads. Read More

Many people are wondering what, exactly, an IPO is. When you understand this, you have a better chance of figuring out whether or not getting in on an IPO is worth it to you. Here are the basics. Read More

Harness the power of photo sharing on social networking sites like Facebook and Twitter to engage your audience and show the personal side of your business. Read More

When it comes to meetings, co-workers can be deadly. Among the biggest offenders are naysayers and co-workers who wander off-topic. To boost productivity, some managers take extreme measures. Read More

Check out these 9 great online credibility builders to highlight your expertise and build your business reputation. Read More

In general, encouraging a child to have a home business can be a good way to teach positive lessons about money. However, as some kids in my neighborhood are learning, there are also harsh realities that come with running a home business. Read More

In this post, I mostly talk to myself, and to readers who appreciate good ideas (not really to guest bloggers). You see, I run a successful blog which I am taking seriously, most of its content provided by guest bloggers. I must say managing a multi-authors blog is not an easy task because there is Read More