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It’s marketing 101—define your audience. If you don’t know who your target audience is, and know the in and out of their behavior and motivations, you’ll never be able to create an effective marketing campaign to reach and influence them. It sounds like a simple enough concept to understand, yet a Read More

After writing and distributing a press release, many companies make the mistake of thinking that that’s all that can be done with the press release. A press release can provide additional value, it just takes a little extra effort. Read More

This week I am excited to share my interview with Angie Segal, Owner of an ActionCOACH Business Coaching Franchise and Co-founder of ORIGINAL Tuesdays.

In our interview Angie shares…

How she successfully transitioned from Corporate America to business coaching,
The benefits and challenges of Read More

Why do we decide to unfollow people on Twitter? And what behaviours encourage people to decide not to follow you anymore? Here are my ten ways to lose your Twitter followers fast Read More

Is the name. With so much free information around today it has becoming increasingly difficult for business to gather information, package it up and get people to buy. That doesn’t mean there are not opportunities for products especially digital ones as I believe there are. Here are a few tips.

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It’s important to pay attention to your cash flow because knowing where your money comes from, and where it goes, is essential if you want to avoid problems with overdrawing your account, and if you want to locate and plug money leaks. Read More

Solopreneur is a word that applies to many people and yet they don’t know it. Thanks to the online marketplace there has been an explosion of solopreneurs. Operating a business from the privacy and comfort of home appeals to thousands of people and the Internet helps to facilitate this goal. Depen Read More

The new Facebook Timeline is on it's way - are you ready for a fundamental shift in social networking? Me neither. Read More

There's nothing more valuable in B2B marketing and sales than referrals. Here are five smart tips on how to keep those referrals coming in. Read More

First of all, I would like to greet all readers of my entrepreneur training blog! As you can see, a great deal of websites and blogs are available in the Internet now. If you begin to analyze them you will quickly come to the point that a lot of online resources were created by beginning online ent Read More