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If I say content marketing is a big freaking deal for business, most people would either say something along the lines of “That’s an understatement.”

But the thing is, content marketing has been a big freaking deal for a very, very long time.

Well over 100 years, in fact.

Here are 5 exampl Read More

In the last twenty years, e-commerce has entirely revolutionized retail. It went from being an essentially non-existent business model to becoming a potential threat to the traditional mall as we know it. Jeff Bezos shipped Amazon’s first ever online book sale in 1995, and we consumers have never l Read More

Keep in mind that there is more to shopping than just clicking the checkout button. The scope of the shopping experience includes several other factors outside the act of shopping itself. It includes the experience of learning more about a particular product, trusting the authority of the seller, a Read More

Often, people are not being intentionally difficult; they simply may not understand what you expect of them. Far too many managers fail to communicate clearly or at all and are then surprised when desired results aren’t delivered. Read More

A few weeks ago Twitter stopped showing share counts for a URL. While it may be no huge news for the rest of the world, many marketers have been worried that this will affect how content spreads. So let’s get those counts back! Here are the three workarounds so far: Read More

Freelancing is becoming the norm for 2016, offering both companies and individuals access to great talent that’s just one mouse click away. If startups, entrepreneurship, and a remote freelancer’s lifestyle are what your dreams are made of, then you’re going to love these tools and resources, which Read More

One of the best ways to build your online brand is to guest blog on authority web sites.

The benefits are numerous.

You may be after back links, new audience, authority, referral traffic, relationship with established bloggers or brands.
Whatever the motive maybe guest blogging has its perks Read More

In both personal and professional environments, a misspoken word can create tension or break up a relationship in a matter of seconds. Worse, occasionally these communication blips occur without the speaker even realizing what he said was offensive.

In our increasingly connected global community Read More

For the first time in several years, humans now account for more Internet traffic than bots, but bot activity is increasing at smaller websites. Read More

Sadly, even with this flood of computer generated insights, 95.8% of the world’s internet still does “nothing” when they visit a site. So, what’s missing? Psychology. Read More