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The success of a small business depends on the funding it is able to arrange from various sources, which ensure a smooth cash flow. Read More

This post is for all the businesses out there that have heard of “Social Media” but have no understanding of what it is, how to use it and most importantly how much it is going to cost. Read More

Personal branding is not about designing "packaging" for yourself, or selling yourself as something you are not. It's so much more than a way to attract attention. But when it's done intentionally and authentically, it will do just that - it will get you noticed. Read More

Rather than write a post this week...I wanted to instigate a discussion. So here goes: I think most of us would agree social media is changing the way we communicate and even changing the way we do business... Read More

In this article we look at why the free trial is so important and how it is one of the best ways to market your product. We also run through some of the do's and don'ts when offering a free trial. Read More

Did you know that subscribers to an email newsletter typically buy 34% more than non-subscribers? Here are some examples that you can use to create a weekly email newsletter for your clients. Read More

Creativity and the spawning of new ideas can happen at any time. Make sure that you capture your thoughts - have a pen and paper handy or any other form of information capture device that suits you! Read More

The Business Blog is an opportunity to SELL Yourself. So why do so many lack an effective sales-pitch?

It is THE most overlooked component of business-blogging and the BEST way to screw yourself out of the next client! Read More

Is it enough to simply have a job, an office or organization to work in, and get a get a cheque and the end of the week? Not anymore. A workplace however large or small has to be driven by efficiency and achievement that manifests itself in the form of tangible results for the organization... Read More

You might say friends or family or high profile industry people perhaps. This could be true. Do you know for certain? It is a mistake to think that those who influence you must have influence on your customers.Influencers can be important in the different stages of the buying process. Read More