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What are the driving forces behind collaboration? One, collaboration is about getting communication patterns right. Two, it is helping employees to find the right information at the right time in a snap. And lastly, collaboration is all about building a work culture where different employees can pe Read More

Developing nations are urbanizing at an extraordinary pace. While this trend is improving the standard of living of people, it has not been comprehensive, and urban development designs form quite a few challenges for policymakers and administrators. Predominantly, the urban populace is progressivel Read More

Millennials want access to information and services at their fingertips – anytime, anywhere! This calls for IT service desks to be careful and proactive, especially with cases of rumor management and brand management. IT organizations need to extend services to multiple channels offering a consiste Read More

On Monday morning, via their AdWords blog, Google announced they are beginning a major redesign of the AdWords platform for “marketing in a mobile-first world”. This update will occur over the next two years, into 2017. Google offered a ‘sneak peak’, which offers little insight into what the actual Read More

Converged IT infrastructure brings together compute, storage, server virtualization and networking into a single framework which can be managed centrally. Depending on the type of configuration you buy from different vendors, this can include VDI management too. Hyper-converged infrastructure (HCI Read More

The primary goal of any website or blog is to bring more visitors from search engines, because search traffic is the most qualified traffic resource, right? You will get more sales if you bring targeted visitors to your blogs and you need to start using the right tools to do so. Read More

Professional wise, data center managers are in a fix. Ballooning data volumes, mounting mission critical applications, increasingly complex IT environments, stringent regulatory and compliance issues, and the ever-elusive challenging SLA that he/she has to achieve against all these enormous odds. Read More

In this digital age, we are surging ahead in all aspects, faster than ever before. With consumers across the world adopting the internet, smartphones, tablets and social media, the landscape for businesses is changing rapidly. It is a setting that offers more preference to those who engage and thri Read More

The Internet of things is connecting countless objects, devices and appliances across the globe and this trend is expected to grow exponentially. According to International Data Corporation (IDC), worldwide spending on the Internet of Things (IoT) will reach nearly $1.3 billion in 2019, from $698.6 Read More

Different marketers are likely to have different ideas to measure the success of a content marketing strategy, but it really boils down to the four essential metrics – measuring consumption, measuring social sharing, measuring lead generation and measuring sales.

• Consumption metrics – Easiest Read More