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Thanks to an increasing number of environmentally-conscious business owners, purchasing green office supplies is the newest trend. In fact, it has even become the more convenient option for business owners due to the growing green market.

If you want to learn how to make your office more environ Read More

By giving more detailed data, Facebook hopes businesses will move away from establishing Likes as a goal and is encouraging more focus on engagement. The update doesn’t affect the pricing model; Facebook ads will still be sold on a cost-per-click or cost-per-impression basis. Read More

Last week, Tipp-Ex (a BIC product) launched once again their interactive campaign with the funny bear. Last year we followed the results for the first week of the campaign and also commented on some opportunities missed by the brand. Let's have a look at brand mentions generated for this second sea Read More

The good news is, that yes, we still have the forum and the spammers are under control. But the really good news is, that we have extra added features and it’s all FREE! The first really cool change that we made was adding our “Ask an Expert Feature”, where you can get your questions answered by on Read More

Here are few examples for how you can use social media to put a new spin on your more traditional old-school marketing. Read More

B2Bs are starting to come around, but there are still many B2Bs out there that are social media hold outs. Even if they have created Pages in social media (after being hounded to do so by their marketing advisors), those Pages tend to sit inactive because B2Bs are still confused by the medium. They Read More

For the last number of years the Irish Blogging community has got together for a special night to chat, network, discuss, drink and sometimes even argue (in a nice way;)) about what are the best blogs in our fine Emerald Isle. Are you a Blogger living in Ireland? Put October the 13th in your diary. Read More

Twitter lists should be an essential part of your approach to Twitter. As the number of people you follow increases, it gets more and more difficult to manage your feed and to especially keep up with people that really matter to you. Read More

How to leverage the unique advantages of the mobile platform when building a mobile app,so that it meets your audience needs and business objectives. Read More

Most content writers aren't doing right by their clients. These 5 issues will make you re-think that "professional" writer you just hired. Read More