BizSugar.com › Customer Service › Key Takeaways from Zendesk’s Customer Experience Council

Customer Success. It sounds great. I mean, it definitely has a nice ring to it. But, what does it really mean? I’d say it’s obvious every company should want to secure the success of their customer base- a company simply can’t survive without happy customers. However, to many people (ahem… me!) this new field and its ramifications can seem overwhelming and hard to actually implement. Where do you even start? How can you make sure you’ve effectively approached your customer base? Which tactics will your customers find actually help them reach their goals?