Good information on the 3 types of psychological resistance buyers experience. It will help someone in sales or marketing deal with their customers and prospects better and make more sales.

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Written by businessavante
4643 days ago

Hi Fox.

Are you sure what you call "Inertia" isn't really annoyance at being prodded when there's no problem in the 1st place, rather than Fear of change/choice/commitment?

Duncan



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