BizSugar.com › Sales › The 4-Letter Word You Can Say on TV

Sometimes professionals have a hard time admitting or even uttering the word that we all need to learn and practice- S E L L. We'd better all learn that sales are being made continually, every day. We're either selling someone that they should take the time to listen to us, or they're selling us that we don't warrant their time. Here's a humorous yet pointed process to relieve the guilt and get into sales mode.