BizSugar.com › Sales › What We Miss About Sales Metrics

As sales professionals, we're used to measuring and being measured. We're focused on our quota's and goal attainment. As sales leaders, metrics are important in analyzing the performance of our teams, people, and organization. We use metrics to assess performance, and coach improvement. This is very important, but I think each of us, whether we are individual contributors or leaders miss a key thing about metrics--using them as a guide to our own personal performance.