Customer Acquisition Cost Ratio is viewed by many CEOs and investors as the #1 indicator of the health of the company. But since it’s an operational KPI and not an accounting parameter, the calculation of CACR is open to interpretation (and therefore debate). Ronen Nir from Carmel Ventures explains.
Why CAC Ratio stirs up so many emotions
Posted by
noyalizor under Startups
From http://www.viola-notes.com 3287 days ago
Who Voted for this Story
Subscribe
“Adam: Adding to the list: Inleed in Sweden! ;)...”
“Lisa: Thanks for your nice words! It is available on my podcast host for...”
“Love the title Martin, where is it available?...”
“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
- News
- Blog
- Press Center
- Newsletter
Buttons and Widgets
- Legal
-
Privacy | Terms of Use
© 2007-2024 BizSugar.com.
Comments