It takes a lot to coordinate and organize a massive 5-hour event, especially when you're marketing the event for charity in a small rural town. This feel good marketing story helped raise $100,000 for cancer in one day because of three key reasons
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Feel-Good Marketing - Tractors, world records, and one common goal
Posted by CIKMarketing under Success StoriesFrom http://www.cikmarketing.ca 5017 days ago
Made Hot by: akoyapearl on August 9, 2010 3:31 pm
Using Radio to Communicate with Customers
Posted by bloggertone under MarketingFrom http://bloggertone.com 5019 days ago
Made Hot by: lyceum on August 9, 2010 8:05 am
Blog post highligting the power of radio as a cmedium for communicating your message to market. Gives tips on outlets to target
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The Art & Science Of Spreading Your Online Content
Posted by therisetothetop under MarketingFrom http://blog.therisetothetop.com 5017 days ago
Made Hot by: mssux on August 9, 2010 1:24 am
Interview with Jay Baer, Founder of Convince and Convert, on how to spread and reuse your online content to maximize clicks and engagement. Video interview
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Why Is Simple So Hard :: Duct Tape Marketing
Posted by ducttape under Social MediaFrom http://www.ducttapemarketing.com 5021 days ago
Made Hot by: marciabiz on August 8, 2010 9:07 pm
The other I posed this somewhat trick laden question on Twitter – “Is making something easier to understand dumbing it down or smartening it up?” The answers I got were mixed. Some obviously saw that I was suggesting it’s actually harder to make some easy to understand. Others clearly felt that it somewhat of a disservice to try to make things that were complicated seem simple
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Our Customers Need To Do A Better Job Of Buying!
Posted by dabrock under SalesFrom http://partnersinexcellenceblog.com 5017 days ago
Made Hot by: valentza on August 8, 2010 7:23 pm
A few years ago, I was talking to a sales manager. He was expressing some frustration, “I’m doing my job of selling, my customers need to start doing a better job of buying!” When you think about it, there’s actually a lot of truth to that statement — at least the “doing a better job of buying” part.
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Another Day, not another Dollar!
Posted by bloggertone under SalesFrom http://bloggertone.com 5020 days ago
Made Hot by: BusinessBloggerPro on August 7, 2010 3:23 pm
Give, and you get back. If you are an expert in your field and manage to extract huge sums of money for your time, giving a percentage of that time for free will empower both you and the receiver. What comes around, goes around..
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BANTER – Sales eXchange – 56 - The Pipeline
Posted by SellBetter under SalesFrom http://www.sellbetter.ca 5021 days ago
Made Hot by: SalesBlogcast on August 7, 2010 2:45 pm
BANTER gives you a frame work for working through a sale and helping the buyer make the decision to deal with you. Today we look at the first two elements: Budget and Accountability
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The Mindset Required to Deal Effectively With Disruptive Change
Posted by iannarino under SalesFrom http://thesalesblog.com 5020 days ago
Made Hot by: SalesBlogcast on August 7, 2010 2:44 pm
How you handle disruptive change is informed by who you are and what meaning you attach to change. If you believe that change can means only negative consequences, it will be true for you. If you believe that change means opportunity—even when it is extremely difficult to identify the opportunity, it will bring opportunity for you
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One of the Devils in Your Deals: What You Believe You Know
Posted by iannarino under SalesFrom http://thesalesblog.com 5021 days ago
Made Hot by: SalesBlogcast on August 7, 2010 2:44 pm
The devils in your deals are ruthless. They will disrupt your deals and ruin your chances of winning given even the smallest of openings. The worst of which is the devil of believing you know something that you don’t know
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Value, Value Stream, Flow, Pull, Perfection – Todd Youngblood's "SPE" Blog
Posted by tyoungbl under SalesFrom http://bit.ly 5017 days ago
Made Hot by: SalesBlogcast on August 7, 2010 2:43 pm
Manufacturing executives said it didn’t apply to them. (They were dead wrong.) Software development executives said it didn’t apply to them. (They were dead wrong.) Business & technology services executives said it didn’t apply to them. (They were dead wrong.) Sales executives, managers and professionals KNOW FOR SURE it doesn’t apply to them. And of course they are right. Right
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