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You can never allow a week to go by without producing some meaningful, brag-worthy results. Your time is too short, and your results are critical to your short and long-term success—and your company’s. Do something worth bragging about Read More

BizSugar member Yonatan Maisel specially requested the adding of this blog post with link to a podcast interview with Brad Nellis, executive director of the Northeast Ohio Software Association. Anita speaks about subjects including BizSugar, small business and social media more generally, in this wide ranging interview and the post includes some excerpts from that conversation. In May, the Northeast Ohio Software Association awarded BizSugar it’s Best of Tech Award for Best Social Networking App. For Yonatan and any other members out there who may be interested, I often include posts from the BizSugar blog where applicable here on BizSugar but not always. Of course submitting a favorite post from our blog, if it hasn't been submitted already, is easy simply by clicking the "Submit Story to BizSugar" button above each post: Read More

Forget Trump. Forget Branson. Forget any other motivational speaker you have ever seen or heard.

This guy is less than three feet tall. He's disabled. And he's changing attitudes one person at a time...

Once shunned by EVERY company he ever applied to, he now trains the CEOs and staff of Fortune 500 Companies Read More

1985...The fight was on! Fists and elbows were flying and blood was flowing from both of us.

Present day...I have learned many great business lessons from rivalries, fist-fighting and burying the hatchet Read More

A new survey released by the National Association of Business Economics shows businesses, in general, added to their payrolls in the second quarter of 2010.

The report showed more than 30% of the businesses surveyed added jobs, while 14% cut their workforce. That's a big change from the second quarter of last year when a mere 6% said they were hiring. Read More

Here is my comprehensive review of BigCommerce vs Volusion, two hosted shopping cart solutions that do not charge transaction fees Read More

You get the call from an advertising agency. "Can you be here in 30 minutes...no time to explain!"

On the way, you're dreaming of the project! Porsche? The NFL? The Marlboro Man? Budweiser!

"No," states the manager when you arrive, "Toilet-bowl cleaner! Read More

I promised Susan Oakes a couple of days ago to post this article from a blogger I always enjoy reading, Sonia Simone of Copyblogger, in response to Susan's post "Your Customers Have The Need But Do They Have The Desire?" Check it out on her blog, M4B Marketing, or here at BizSugar posted about four days ago. In the post, in turn a response to another post from Stoney deGeyter of Search Engine Guide, Susan argues that "You need to work out the difference between those customers having a need and those that actually have a desire to take action." Susan is definitely right as far as she goes, but Sonia takes it one step further. Those customers with a "desire to take action" may just be the tip of the iceberg!
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Aisling Foley has 23 years marketing experience in the IT industry. Before founding her marketing consulting business in 2007, Aisling worked as Head of Marketing for CR2 in Dublin and Dubai & prior to CR2, she worked as Marketing Manager in Sabre Holdings in Dublin Read More