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Sales people are trained to be problem solvers — we ask questions, probe — once we find a problem we attack like a pit bull and don’t let go until we’ve wrestled the problem to the ground and gotten the order Read More

The term “Consultative Selling” and it’s underlying concepts were first introduced in the book by the same name published in 1973 and authored by Mack Hanan, James Cribbin and Herman Heiser. Although amended and modified countless times since then and in countless industries and by countless sales organizations, the basics remain true to this day. Perhaps they are even more relevant today and are an underlying foundation for Lead Dog Selling Read More

It may sound silly, but the best way you can optimize and market to your niche is to really get to know who you are targeting!

This is a very good read on how to optimize your internet marketing strateg Read More

Two days ago, Bizsugar led me to a really good post- "How to Find Thousands More Prospects for Your Business" and a couple of questions. What happens to the 95% of your visitors that don't convert? How can figuring it out help us develop a mature online marketing strategy Read More

A blog won’t help your business. Just like that StairMaster gathering dust in your basement won’t make you thin. Or a hammer won’t help you build those shelves if you don’t pick it up Read More

Are you looking for a competitive advantage? Google is an invaluable resource for B2B sales! Here are some of my favorite advanced techniques for finding your next prospect… fast Read More

Powerful tips on increasing your digital influence or circle of influence, and the power to affect and control something or someone by blogging your wa Read More

Effectively preparing for any media inquiries will ensure that the potential coverage will be well received and increase the exposure of your business Read More

There is so much talk about marketing, what works or what you should do that it can get a little overwhelming. The good news is that there are simple marketing lessons within your own families, friends and from those around you. Read More