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Large PPC operations are complicated, and given the dollars involved, need to be scrutinized religiously. Small business owners, with their little budgets and fairly simple communications goals have it much easier in getting PPC going. While it’s not going to be as complicated for a small business, Read More

From keyword optimization in website content to social media sites, these SEO tactics help get more website traffic and improve search engine page ranking.


Good search engine page ranking with relevant keywords is the key to getting more traffic for your website. More website traffic increases Read More

Comparing a website to a hot tub may not be everyone’s instant metaphor, but it’s pretty appropriate. Any website owner who’s been online for a while will appreciate some of the similarities. From SEO to basic maintenance, there really are similarities. Read More

Internet Marketing Strategies to Help You Get More from Your Website. When we are starting out online we forget that we don't get traffic until we make the effort of implemeting strategies that are worth the time. By having a website, we are open for business 24/7 and this improves our business pro Read More

The business climate today is all about how to make your marketing message heard above all the “noise” of competing marketing messaging in an age where we are all faced with “information overload” to the nth degree. Business owners are always looking for ways to maintain a competitive advantage and Read More

Six essential resources for small business owners: knowledge hubs, bookmarking and Social Networking communities to take advantage of and get answers from. Read More

The blogger has become a ubiquitous part of the media world. Learning how to blog successfully takes time, lots of effort, and being patient with trial and error. However, I keep coming back to the format as it is exciting to be be a part of the news media revolution. Outlined is seven keys to su Read More

I maintain that Facebook marketing is, if done correctly, a very good device to promote websites and businesses. Read More

When looking at SEO (Search Engine Optimization) today, you have to factor in a few more things than in the past. In previous years, you only had to worry about content, and before that (in the olden days), you could get away with a decent set of META Tags and a nice smile.

Today, you need to c Read More