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Looking for some budget online marketing ideas? Small business owner Michelle Strassburg shares her best tips in this guest post. Read More

The title tag is one of the most important factors in achieving high search engine rankings. Adding a correct title tag can often generate fast and substantial result to your ranking in SERPs. A title tag is used to inform both user and search engines what the particular page is about. Preferably, you should create a unique title for each page of your website. Read More

Mike Damphousse, of Smash Mouth Marketing blog does an interesting survey of several lead generation experts.

How aggressively do I go after them? Do I pounce immediately? Do I pause and call shortly thereafter? Do I just nurture them? Do I wait a couple days then call?

This is definitely the top question we get about Internet lead management at Kaleidico. So, what do the experts say? Read More

Are you hoping to connect with bloggers and get the word out about your product or service? Are you hoping that you can find someone who’s interested in what your company is offering, and then share the pertinent details so that hopefully the blogger will write a decent story about you, maybe even include a few links? Let’s talk about it. Read More

Local search is only one sliver of the search marketing game, but it is an increasingly important one, and one that is changing rapidly. These days people are going to the web to find local businesses, sometimes more than even the phone book. Having a presence in local search is imperative for any small business, but just as imperative is being able to compete for visibility.
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Someone once said, “Life is not about waiting for storms to pass… it’s about learning to dance in the rain.” And what I am writing about today is learning to dance in the rain. That means taking charge of the things which are under our control. Read More

Another year in the world of SEO has come to an end, and it’s time to put together your SEO strategy and to-do list for 2010. A new year means another chance Read More

In the age of social media, you can use Wikipedia -- the world's online encyclopedia –- as a marketing tool. Small businesses are find that getting a listing in Wikipedia can help validate their existence and more. If you want your organization to be listed in Wikipedia, Walsh and others who’ve succeeded recommend the following steps. Read More

Blogs versus web sites: Is a blog or a web site better for your e-business? Which format should you choose to get started with your first web site, and what are the pros and cons of blogs compared to web sites?

Online marketing expert Scott Fox answers this Click Millionaire question to get going making money online. Read More